Lucky Dog Food Hub

Lucky Dog Food Hub is a food hub in the Catskills (NY). The region is known for a variety of farmers with a significant focus on dairy. We worked with the hub’s development partner, the Center for Agricultural Design and Entrepreneurship (CADE), to research the state of the hub — how farmers use the hub and how chefs/grocers understand the hub’s offerings — and design a communications strategy with the goal to increase hub recognition and ultimately sales.